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software quality and integrity

build an impression with version one

Good developers understand the importance of building quality and functionality into a robust first release, while others regard version one simply as a public extension of the process; their strategy being: ship early/ often and fix [...]

The Myth:

version one is just a public beta

Reality: first impressions count so impress the customer

get integration in writing

If integration is business-critical, make sure that effective integration is a obligation and clearly stated as such in your (even if it is a completely in-house transaction)